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# Peter Isaacs

Senior Prompt Engineer, Voiceflow

[LinkedIn](https://au.linkedin.com/in/isaacspeter)

About

Peter’s current obsessions include LLMs and conversatio​nal AI​. When Peter’s not writing furiously about saving the future of AI, you can find him solving a Rubik's Cube in under 60 seconds​​. (Note: may not result in single-colored sides.)

Public contributions

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[Blog postAutomate by Cost to Resolve, Not Ticket VolumeRank automation targets by cost to resolve, not ticket volume, so your next rollout actually cuts cost per contact.October 2, 2026Read →](https://www.voiceflow.com/blog/how-to-prioritize-what-to-automate-in-customer-service)

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[Blog post Build a Twilio Chatbot Without Hand-Rolling Dialog StateTwilio ships the pipes for your chatbot, not the brain: split transport from reasoning and your build gets faster and more reliable.October 2, 2026Read →](https://www.voiceflow.com/blog/twilio-chatbot)

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[Blog post Fix AI Ticket Routing by Grounding It in Context, Not TagsGround ticket routing in the same knowledge your agent uses to resolve tickets, not keyword tags, and trace every decision it makes.September 30, 2026Read →](https://www.voiceflow.com/blog/ai-ticketing-system)

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[Blog post Decagon vs Sierra Comes Down to Control, Not CapabilityDecagon and Sierra look different in the demo. Here's the pricing and control criteria that actually predict which one fits your team.September 24, 2026Read →](https://www.voiceflow.com/blog/decagon-vs-sierra)

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[Blog post Retail Voice AI: Reach Your Systems, Not Your CRMA retail voice agent evaluation should test system reach and pricing under spike load, not how natural a demo sounds.September 23, 2026Read →](https://www.voiceflow.com/blog/voiceflow-vs-agentforce-voice-retail)

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[Blog post Decagon Pricing: Model the Curve, Not the QuoteDecagon doesn't publish pricing. Here's the mechanism behind the quote, the cost curve it creates, and what to ask before you sign.September 3, 2026Read →](https://www.voiceflow.com/blog/decagon-pricing)

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[Blog post 5 Free Chatbot Templates You Need [2026 Tutorial]Five free chatbot templates worth copying: customer support, lead gen, e-commerce, booking, and marketing, each with a real example plus how to customize one.July 23, 2026Read →](https://www.voiceflow.com/blog/chatbot-template)

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[Blog post Python Chatbot Code You Can Copy and Paste [2026]Get ready-to-use Python chatbot code snippets that actually work. Step-by-step examples to build your own AI assistant—no advanced coding needed.July 20, 2026Read →](https://www.voiceflow.com/blog/python-chatbot)

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[Blog post How to Build a Chatbot in Python With ChatterBot (2026 Guide)ChatterBot was revived in 2025. Here's how to build and train a Python chatbot with it in 2026, what it's good for, and when to use a platform instead.July 15, 2026Read →](https://www.voiceflow.com/blog/chatterbot)

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[Blog post AI Voice Bots: How They Work and How to Build One [2026]What an AI voice bot is, how it works, and how to build one in 2026. Latency, grounding, handoff, and the Voiceflow voice stack, explained.July 9, 2026Read →](https://www.voiceflow.com/blog/ai-voice-bot)

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[Blog post Contact Center Automation in 2026: What Actually WorksWhat contact center automation can handle in 2026, where it breaks, and how to choose a platform. A practitioner's guide to the best AI options.July 9, 2026Read →](https://www.voiceflow.com/blog/contact-center-automation)

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[Blog post AI Phone Calls: Automate Your Phone With AI Agents [2026]How AI voice agents automate inbound and outbound phone calls in 2026: how they work, where they pay off, what to look for before you build, and the TCPA rules.July 6, 2026Read →](https://www.voiceflow.com/blog/ai-phone-call)

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[Blog post How to Build an AI IVR and Call Center [2026]Stop losing customers to frustrating phone trees. This guide explains what AI IVR is, how it uses conversational AI to solve problems in real-time, and how to implement it to boost your bottom line.July 1, 2026Read →](https://www.voiceflow.com/blog/ai-ivr)

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[Blog post How To Create a Conversational Voice Chatbot [No Code]Build your own AI voice chatbot without writing a single line of code. Learn the step-by-step process to design natural conversations your users will love.June 26, 2026Read →](https://www.voiceflow.com/blog/voice-chatbot)

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[Blog post What Is a Voicebot? How It Works and How to Build OneWhat a voicebot is in 2026, how voice AI agents actually work, where they pay off, and how to build one that handles real customer calls.June 19, 2026Read →](https://www.voiceflow.com/blog/voicebot)

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[Blog post Conversational AI Design: A Practitioner's Guide [2026]What conversational AI design actually is in 2026: the three layers that matter, a step-by-step design process, and the mistakes most teams make.June 15, 2026Read →](https://www.voiceflow.com/blog/conversation-design)

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[Blog post AI Call Bot 2026: How To Build One + The Best PlatformsI tested the top AI call bot platforms and built one no-code. How AI voice agents work, the TCPA rules, and which platform to pick in 2026.June 10, 2026Read →](https://www.voiceflow.com/blog/ai-call-bot)

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[Story Agent logs: Understanding why your agent did what it didDebugging software is hard. Debugging agents is harder. How agent logs help you understand why your agent did what it did.April 21, 2026Read →](https://www.voiceflow.com/stories/agent-logs-understanding-why-your-agent-did-what-it-did)

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[Story Building your AI centre of excelenceBuilding your AI centre of excellence: a customer experience piece on what you really give up by outsourcing your AI agents.April 15, 2026Read →](https://www.voiceflow.com/stories/building-your-ai-centre-of-excellence)

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[Blog post Agentic AI in the Contact Center: 2026 LandscapeWhere agentic AI in the contact center stands in 2026: what Gartner and Cisco forecast, what's real versus hype, and what the FCC's offshore call-center rules mean.March 30, 2026Read →](https://www.voiceflow.com/blog/agentic-ai-in-the-contact-center-2026-landscape)

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[Blog post How to Automate Tier 1 Tickets Without Sacrificing CXWhat Tier 1 support automation actually contains, with sourced benchmarks instead of vendor math. Which categories to automate first, and how to design the escalation path.March 30, 2026Read →](https://www.voiceflow.com/blog/automate-tier-1-support-tickets)

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[Blog post What Is Arize AI? Pricing, Pros and Alternatives (2026)Arize AI explained: what it does, the real AX pricing tiers, where it falls short, and how it compares to Langfuse, LangSmith, Braintrust, and Voiceflow.March 30, 2026Read →](https://www.voiceflow.com/blog/what-is-arize-ai)

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[Blog post What Is Braintrust AI? Pricing, Limits and Alternatives (2026)Braintrust AI explained: what it does, the real pricing tiers, where it falls short, and how it compares to Langfuse, LangSmith, Phoenix and Voiceflow.March 30, 2026Read →](https://www.voiceflow.com/blog/what-is-braintrust)

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[Blog post What Is Ticket Deflection? Formula, Benchmarks, and What It HidesZendesk's deflection formula returns a ratio. Decagon's returns a percentage. Here is what the metric measures, and the four numbers that tell the truth.March 30, 2026Read →](https://www.voiceflow.com/blog/what-ticket-deflection-rate-actually-means)

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[Story From POC to production: How to actually ship AI agentsThere's no shortage of AI pilots, but most of them never ship. The ones that do all have these things in common.March 13, 2026Read →](https://www.voiceflow.com/stories/from-poc-to-production-how-to-actually-ship-ai-agents)

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[Blog post AI Agentic Workflows: Design Patterns for Enterprise TeamsThe five agentic workflow patterns teams actually ship, and a four-question test for deciding which parts of a process get a fixed path and which get to reason.February 18, 2026Read →](https://www.voiceflow.com/blog/agentic-workflow)

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[Blog post Voice AI Agents: The Enterprise Buyer's Guide [2026]What a voice AI agent is, where it pays off in the contact center, and how to evaluate platforms on latency, telephony, handoff, and security before you buy.February 18, 2026Read →](https://www.voiceflow.com/blog/ai-voice)

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[Blog post What’s IVR (Interactive Voice Response)? [2026 Guide]IVR explained for 2026: how interactive voice response works, what it is genuinely good at, where it breaks, and how it compares to AI voice agents.February 18, 2026Read →](https://www.voiceflow.com/blog/ivr)

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[Story Behind the hype: How Klarna's customer support agent falls shortEarlier this year, Klarna unveiled an agent that does the work of 700 full-time people. But how effective is the Klarna agent, really?May 15, 2024Read →](https://www.voiceflow.com/stories/behind-the-hype-how-klarnas-customer-support-agent-falls-short)

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[Story 3 reasons everyone hates your AI agent (and what you can do about it)Customers have been having mediocre conversations with chatbots for years and those poor experiences have left a mark. Here are the three reasons why your chatbot might suck and what you can do about it.April 8, 2024Read →](https://www.voiceflow.com/stories/chatbot-glow-up-3-reasons-everyone-hates-your-ai-agent-and-what-you-can-do-about-it)

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[Story Architecting the Future of AI Agents: 5 Flexible Conversation Frameworks You NeedTraditional turn-by-turn conversation design is quickly becoming outdated. As language models become more advanced, we need a new approach—organic conversation.April 1, 2024Read →](https://www.voiceflow.com/stories/architecting-the-future-of-ai-agents-5-flexible-conversation-frameworks-you-need)

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[Story The context window paradox: Why bigger might not be betterControlling LLM context windows is a must for creating efficient AI agents. The context window paradox, and why bigger might not be better.January 8, 2024Read →](https://www.voiceflow.com/stories/the-context-window-paradox-why-bigger-might-not-be-better)

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[Story Building a virtual agent from scratch? Start here.Building a virtual agent from scratch? Start here: Pete looks at the process for building an AI agent from step 1 to launch.November 6, 2023Read →](https://www.voiceflow.com/stories/building-a-virtual-agent-from-scratch-start-here)

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[Story The case for a full-stack conversation designerEffective agents are built by full-stack designers and teams, and here's why: the case for a full-stack conversation designer.October 13, 2023Read →](https://www.voiceflow.com/stories/the-case-for-a-full-stack-conversation-designer)

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[Story The Complete Guide to Better CxD WorkflowsGreat agents start with a good creation workflow: the complete guide to building better CxD workflows in conversation design.October 5, 2023Read →](https://www.voiceflow.com/stories/the-complete-guide-to-better-cxd-workflows)

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[Story Confessions of a CxD killjoy: Why I think your AI assistant shouldn’t be funnyPeter Isaacs shares why humor is not always the right choice for designing better AI assistants, and why your AI assistant shouldn't be funny.September 13, 2023Read →](https://www.voiceflow.com/stories/confessions-of-a-cxd-killjoy-why-i-think-your-ai-assistant-shouldnt-be-funny)

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[Story AI will kill apps and I can’t waitWhy AI will kill apps, and why I can't wait: apps are merely a stop on the journey to a far more innovative destination.July 31, 2023Read →](https://www.voiceflow.com/stories/ai-will-kill-apps)

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[Story Conversational AI has a massive, UX-shaped holeConversational AI has a massive, UX-shaped hole: nonlinear chat, ephemeral apps, and my ideal future of conversational AI.July 14, 2023Read →](https://www.voiceflow.com/stories/conversational-ai-ux)

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[Story The 4 layers every AI assistant needs (hint: more than just an LLM)Yes, LLMs are the future. But they aren't the entire present. The 4 layers every AI assistant needs, and why it takes more than just an LLM.June 22, 2023Read →](https://www.voiceflow.com/stories/layers-ai-assistant-llms)

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[Story The future of conversational AIThe future of conversational AI: the four changes catalyzed by AI that will push conversation designers to adapt and evolve.May 30, 2023Read →](https://www.voiceflow.com/stories/future-of-conversational-ai)
