> Markdown rendition of https://www.voiceflow.com/integrations/hubspot ("AI agents for HubSpot | Voiceflow"). Canonical page: https://www.voiceflow.com/integrations/hubspot · All pages: https://www.voiceflow.com/llms.txt

[Own your CXMeet your AI co-pilotOct 6Save your spotSave your spot](https://www.voiceflow.com/events/own-your-cx)

AI agents for HubSpot

# Create HubSpot contacts, leads, and tickets from every conversation

Voiceflow agents understand what each visitor needs and take action in HubSpot, creating leads, contacts, and tickets so your team picks up clean records instead of doing manual data entry.

[Book a demo](https://www.voiceflow.com/demo)

## What your agent can do in HubSpot

Connect Voiceflow to HubSpot and your agent takes real action on the records that matter: contacts, leads, and tickets. It creates them directly from the conversation, so the people who follow up start with clean, current data.

### Capture and qualify leads

The agent collects the details that matter, like company, team size, and intent, then creates a new lead in HubSpot so sales picks up a qualified, ready-to-work record.

Example “I want a demo for a 200-person support team”

### Create support tickets

When a customer needs help, the agent logs a new ticket in HubSpot with the details from the conversation, so your support team picks it up with full context.

Example “My account is locked and I can’t log in”

### Add new contacts

The agent adds new contacts to HubSpot as people share their details, so names, roles, and account info land in your CRM as conversations happen.

Example “Here’s my email, please keep me in the loop”

[Read the HubSpot docs ›](https://www.voiceflow.com/docs/documentation/build/tools/hubspot-tool)

Answer and act together

## Answer from your Knowledge Base while taking action in HubSpot

Your agent answers questions from your connected Voiceflow Knowledge Base, then turns the conversation into the right CRM action. It qualifies the visitor, creates the lead or ticket in HubSpot, and routes the right people to follow up, all in one exchange.

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Writes contacts, leads, and tickets straight into HubSpot.

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Grounds answers in your real documentation, not guesswork.

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Keeps your CRM current without manual data entry.

## Built for sales and support teams

### Capture and qualify leads

The agent asks a few qualifying questions and creates a new lead in HubSpot the moment a visitor shows intent.

[Learn more ›](https://www.voiceflow.com/solutions/customer-support)

### Add new contacts

Create a contact straight from the conversation, so your CRM reflects who reached out and why.

[Learn more ›](https://www.voiceflow.com/solutions/customer-support)

### Create support tickets

Log a ticket in HubSpot for anything the agent can't resolve, with the conversation details attached for your support team.

[Learn more ›](https://www.voiceflow.com/solutions/customer-support)

Security

## Purpose-built for enterprise scale

Production volume, and the certifications to run it on regulated data.

99.95

%

Agent uptime

50

ms

Voiceflow latency

300

K

Messages per minute scale

[![AICPA SOC 2 badge](https://www.voiceflow.com/images/Badge.svg)SOC-2 Type IIAudited for data privacy, processing integrity, and confidentiality.](https://www.voiceflow.com/compliance/soc-2)

[![ISO 27001 certification badge](https://www.voiceflow.com/images/ISO.avif) ISO/IEC 27001:2022Certified information security management.](https://www.voiceflow.com/compliance/iso-27001)

[![GDPR compliance badge](https://www.voiceflow.com/images/GDPR.svg) GDPR CompliantPersonal data stays personal, with granular permissions.](https://www.voiceflow.com/compliance/gdpr)

[![HIPAA compliance badge](https://www.voiceflow.com/images/hipaa.avif) HIPAA CompliantProtected health information kept secure.](https://www.voiceflow.com/compliance/hipaa)

![bg image](https://www.voiceflow.com/images/frame-2147241001-18.svg)

## How it works

### Understand intent

The agent reads what the visitor is asking for and answers from your connected Voiceflow Knowledge Base, working out whether this is a new lead, a new contact, or a support issue.

### Take action in HubSpot

Based on the conversation, the agent creates a lead, adds a new contact, or logs a support ticket in HubSpot, so every outcome is captured as a record.

### Deliver outcomes

Sales receives qualified leads and support gets tickets with full context, so every conversation ends as a clean record your team can act on, with the governance and control enterprises need.

## Frequently asked questions

**Does Voiceflow integrate with HubSpot?**

Yes. Connect your HubSpot account to Voiceflow and your agent can create CRM records as part of any conversation, with the control and governance enterprise teams expect.

**Which HubSpot objects and actions are supported?**

The integration works with Contacts, Leads, and Tickets. Your agent can create a new contact, create a new lead, and create a new support ticket in HubSpot.

**Can the agent answer customer questions from HubSpot?**

Answering is handled by your connected Voiceflow Knowledge Base, not HubSpot. The HubSpot integration creates CRM records like contacts, leads, and tickets.

**Is my HubSpot data secure?**

Yes. The agent acts inside your own HubSpot account through the connection you authorize, and Voiceflow gives enterprise teams the access and governance controls to manage what the agent can do.

**Can the agent look up or read existing HubSpot records?**

No. The HubSpot integration only creates new records: contacts, leads, and tickets. It does not read or update existing ones.

**How do I set up the HubSpot integration?**

Add the HubSpot tool to your agent, connect your HubSpot account, and choose which actions to enable. Book a demo and our team will help you scope it.

**Can a human take over when needed?**

Yes. The agent can hand off to a live agent with the lead or ticket already created, so the person picks up with full context.

**Can actions run on a fixed path or autonomously?**

Both. Use a deterministic Integration step for a set path, or let the agent act inside a Playbook. You choose per use case.
