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How to Build a Chatbot with Zapier [Template]

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Valeri Sabev

Imagine a website chatbot that not only answers questions but instantly captures leads and sends them directly to your CRM or spreadsheet—no manual data entry required. This is now possible by connecting Voiceflow, a no-code chatbot builder, with Zapier, the powerful automation platform. This integration acts as a bridge, allowing your chatbot to communicate with thousands of business apps automatically.

In this step-by-step guide, you’ll learn how to design, build, and deploy a Zapier-powered chatbot that automates your lead capture process. You’ll discover how to:

  • Design a conversation flow in Voiceflow to gather user names and emails.
  • Set up a "Catch Hook" trigger in Zapier to receive data from your bot.
  • Use Voiceflow’s API block to send user information to your unique Zapier webhook.
  • Map the captured data and automatically create new rows in a Google Sheet.
  • Extend this workflow to other apps like Slack, HubSpot, or Mailchimp.

By the end, you’ll have a fully functional AI chatbot that acts as an automated member of your team, capturing and organizing leads 24/7, no coding required.

Use the provided template and video tutorial to get a head start on your automation!

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